A Living Entity
Interactive Media Installation / Lights On Stratford Festival 2024
A Living Entity
Interactive Media Installation / Lights On Stratford Festival 2024
Overview
"A Living Entity" was proudly selected to be displayed at the Lights On Stratford Festival 2024, an annual event celebrating innovation and creativity. This immersive installation brings Stratford's Avon River to life, highlighting its historical, cultural, and ecological significance. By blending storytelling, interactivity, and digital technology, the project explores the river’s evolving role and invites participants to shape its future.
My Role:
Project Lead
Duration:
2 months
Team Member:
Cathy, Yolanda, Christopher, Finn, Kelly, Adriano, Caden, Steven
Overview
"A Living Entity" was proudly selected to be displayed at the Lights On Stratford Festival 2024, an annual event celebrating innovation and creativity. This immersive installation brings Stratford's Avon River to life, highlighting its historical, cultural, and ecological significance. By blending storytelling, interactivity, and digital technology, the project explores the river’s evolving role and invites participants to shape its future.
My Role:
Project Lead
Duration:
2 months
Team Member:
Cathy, Yolanda, Christopher, Finn, Kelly, Adriano, Caden, Steven
Thematic Concepts:
The project is built on three guiding principles:
01
Ecological Urbanism:
Showcasing the relationship between natural ecosystems and urban sustainability.
02
Media Architecture:
Blending digital technology with physical space to create a collaborative, evolving environment.
03
Supportive Features:
Honoring the Avon River's historical role in shaping Stratford’s identity and culture.
Key Features
Immersive Interaction
"A Living Entity" was proudly selected to be displayed at the Lights On Stratford Festival 2024, an annual event celebrating innovation and creativity. This immersive installation brings Stratford's Avon River to life, highlighting its historical, cultural, and ecological significance. By blending storytelling, interactivity, and digital technology, the project explores the river’s evolving role and invites participants to shape its future.
Key Features
Immersive Interaction
"A Living Entity" was proudly selected to be displayed at the Lights On Stratford Festival 2024, an annual event celebrating innovation and creativity. This immersive installation brings Stratford's Avon River to life, highlighting its historical, cultural, and ecological significance. By blending storytelling, interactivity, and digital technology, the project explores the river’s evolving role and invites participants to shape its future.
Thematic Concepts:
The project is built on three guiding principles:
01
Ecological Urbanism:
Showcasing the relationship between natural ecosystems and urban sustainability.
02
Media Architecture:
Blending digital technology with physical space to create a collaborative, evolving environment.
03
Supportive Features:
Honoring the Avon River's historical role in shaping Stratford’s identity and culture.
Marketing and Visual Aesthetic
The marketing for A Living Entity: Reimagining the Avon River included a style book, posters, and information cards featuring a minimalist hand-drawn design and a blue-green color palette. These materials captured the project’s focus on sustainability and community, creating a visually engaging experience for the festival audience.
Marketing and Visual Aesthetic
The marketing for A Living Entity: Reimagining the Avon River included a style book, posters, and information cards featuring a minimalist hand-drawn design and a blue-green color palette. These materials captured the project’s focus on sustainability and community, creating a visually engaging experience for the festival audience.
Festival Theme Alignment
In line with the Lights On Stratford Festival’s theme, "Reimagine", the project encourages participants to envision a harmonious future where humanity and nature coexist. The installation invites the community to reflect on their role in shaping Stratford’s development and the Avon River's ongoing story.
Impact
This project offered a unique blend of storytelling, technology, and community engagement, inspiring visitors to see the Avon River as an evolving entity tied to Stratford’s identity and future.
Project Presentation
As part of the development of A Living Entity: Reimagining the Avon River, our team delivered a detailed presentation highlighting the design process, technical features, and user engagement strategies. The presentation was delivered to peers and professors as a culmination of our work on the project.
Key Takeaways
How to effectively balance creative storytelling with technical execution to create a cohesive and engaging project.
Strengthened leadership and team coordination skills while managing a multidisciplinary group toward a shared vision.
The value of community engagement and ecological themes in design to create meaningful, impactful work.
To amplify the impact of A Living Entity: Reimagining the Avon River, dedicated social media channels were created to share updates, behind-the-scenes content, and engage with the community. These platforms extended the project’s reach, allowing a broader audience to connect with its themes of sustainability, creativity, and community collaboration.
Festival Theme Alignment
In line with the Lights On Stratford Festival’s theme, "Reimagine", the project encourages participants to envision a harmonious future where humanity and nature coexist. The installation invites the community to reflect on their role in shaping Stratford’s development and the Avon River's ongoing story.
Impact
This project offered a unique blend of storytelling, technology, and community engagement, inspiring visitors to see the Avon River as an evolving entity tied to Stratford’s identity and future.
Project Presentation
As part of the development of A Living Entity: Reimagining the Avon River, our team delivered a detailed presentation highlighting the design process, technical features, and user engagement strategies. The presentation was delivered to peers and professors as a culmination of our work on the project.
Key Takeaways
How to effectively balance creative storytelling with technical execution to create a cohesive and engaging project.
Strengthened leadership and team coordination skills while managing a multidisciplinary group toward a shared vision.
The value of community engagement and ecological themes in design to create meaningful, impactful work.
To amplify the impact of A Living Entity: Reimagining the Avon River, dedicated social media channels were created to share updates, behind-the-scenes content, and engage with the community. These platforms extended the project’s reach, allowing a broader audience to connect with its themes of sustainability, creativity, and community collaboration.